Silk Protocol
Twelve looks, one city that doesn’t exist, and a campaign sized for every feed.
- Product
- Couture capsule collection
- Category
- Fashion
- Objective
- Brand awareness
- Year
- 2026
A capsule collection needed an editorial campaign without a shoot. Studio Noir developed the concept, cast a digital model and produced every look in one visual language.
Feed posts, carousels and vertical films were adapted per platform, keeping the collection’s restraint intact.
Creative direction
- Editorial
- Soft light
- Fashion camera
- Muted palette
02 —The output
25 assets.One campaign.
- Films
- 10
- Stills
- 15
- Formats
- 03
- 4Reels
Formats: 9:16
- 12Feed posts
Formats: 4:5 · 2:3
- 3Carousels
Formats: 4:5
- 6Stories
Formats: 9:16
- 9:16 Vertical
- 4:5 Portrait
- 2:3 Tall
03 —Selected frames
From the campaign.
Your campaign
Your product.Your campaign.
Choose brand awareness for Instagram, Pinterest, and TikTok, add your product, and Studio Noir builds the rest.